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Business attitudes to tackling family violence

Material type: materialTypeLabelBookPublisher: Wellington, N.Z. : Campaign for Action on Family Violence, Ministry of Social Development, 2009Description: electronic document (14 pages); PDF format: 154.56 DB.Subject(s): ATTITUDES | COMMUNITY ACTION | EMPLOYERS | SOCIAL MARKETING | WORKPLACE | PREVENTION | FAMILY VIOLENCEOnline resources: Click here to access online Summary: In September 2008, the [Campaign for Action on Family Violence] commissioned Senate to conduct interviews with ten chief executives of large businesses operating in New Zealand to better understand business attitudes towards community-based initiatives, particularly family violence programmes. The research project was important to help the campaign (and other agencies) to: • identify the key drivers affecting businesses’ willingness (or not) for supporting anti-violence messages, including “It’s not OK” • use the above knowledge to inform “the offer” to prospective business partners from the campaign. (from the It's not OK campaign website).
Item type Current location Call number Status Date due Barcode
Report Report Family Violence library
Online Available ON14110207

In September 2008, the [Campaign for Action on Family Violence] commissioned Senate to conduct interviews with ten chief executives of large businesses operating in New Zealand to better understand business attitudes towards community-based initiatives, particularly family violence programmes. The research project was important to help the campaign (and other agencies) to:
• identify the key drivers affecting businesses’ willingness (or not) for supporting anti-violence messages, including “It’s not OK”
• use the above knowledge to inform “the offer” to prospective business partners from the campaign. (from the It's not OK campaign website).