An integrative transformative framework to improve engagement in a social service ecosystem : the case of He Waka Tapu Maria Hepi, Jeff Foote, Jörg Finsterwalder, Moana o-Hinerangi, Sue Carswell, Virginia Baker
By: Hepi, Maria.
Contributor(s): Foote, Jeff | Finsterwalder, Jörg | o-Hinerangi, Moana | Carswell, Sue | Baker, Virginia.
Material type: ArticleSeries: Journal of Services Marketing.Publisher: Emerald Insight, 2017Subject(s): MĀORI | SERVICE DELIVERY | SUPPORT SERVICES | RANGAHAU MĀORI | TOKO I TE ORA | NEW ZEALANDOnline resources: Read abstract In: Journal of Services Marketing, 2017, In pressSummary: This study attempts to understand the engagement between an indigenous social service provider and marginalised clients deemed ‘hard-to-reach’ in order to gain an insight into how to improve the client’s engagement and well-being through transformative value co-creation. The exploratory study’s findings draw on primary data employing a qualitative research approach through document analysis and in-depth interviews with clients, social workers and stakeholders of He Waka Tapu. (From the abstract). Record #5461Journal of Services Marketing, 2017, In press
This study attempts to understand the engagement between an indigenous social service provider and marginalised clients deemed ‘hard-to-reach’ in order to gain an insight into how to improve the client’s engagement and well-being through transformative value co-creation. The exploratory study’s findings draw on primary data employing a qualitative research approach through document analysis and in-depth interviews with clients, social workers and stakeholders of He Waka Tapu. (From the abstract). Record #5461